Friday, March 20, 2015

Build a Line Design Challenge Part Three ... Pamela Anger of Novegatti Designs

         The third and final blog hop of the Build a Line Challenge by B'Sue Boutiques has finally arrived!  I'm Pamela Anger of Novegatti Designs, and my assistant is as usual, Toby.  ;)  Welcome!
       The Build a Line Challenge class by B'Sue Boutiques has been an experience that I have very much enjoyed.  I'll always treasure it as not only a learning experience about jewelry lines ... but about myself.  Over the past three months, the discussions about jewelry collections, lines, branding, marketing, packaging, and more have been very enlightening and informative.  But I've also learned a lot about ME, and how I work.

      I've discovered that my vision of cohesive jewelry lines and my desire to create one-of-a-kind art jewelry can coexist happily!  I didn't think that was possible, but I've learned that following your heart while listening to your instincts is key.  While jewelry artists need to be aware of trends and current styles, that doesn't necessarily mean following the crowd.  Nothing makes me happier than making a unique piece of jewelry, but how cool is it that I've now learned how to turn that one piece into an exciting and cohesive line if I choose to!  
     I'm still working on 'branding' for Novegatti Designs.  My jewelry style and look is pretty well established .... vintage-inspired mixed media art jewelry, focusing on brass components, polymer clay,  and glass beads.   Still in the works are things on the business side:  a logo and a consistent look for my online presence, packaging, etc.  The pawprint-in-heart tags will most likely stay, and perhaps a logo will develop from them.

        My 'Tre Rose' jewelry line for this Build a Line Challenge has come together nicely, and will continue to grow with new pieces.  With necklaces,   earrings, bracelets, and pins in several styles, the choices get even better when the customer can choose custom colors too.  The polymer clay roses are all handmade, so the possibilities are endless with style and color combinations!  Most of the line will range from $12 to $60, so the pieces are affordable yet exquisite.  The jewelry pieces all coordinate with each other; brass chains, glass pearls and Czech faceted beads, and hand-tinted brass all tie them into one pretty vintage-look package!

       Without further ado, I present Novegatti Designs' Tre Rose Line ... a step back in time to a different world ...

"Infinity"   This series is comprised of dramatic vintage-inspired jewelry, using mixed metals, lovely roses, and glass bead chains.  Right now this sole necklace takes the spotlight, but more in this series will be forthcoming.

"Eternity"   The series for the romantic!  A pretty Battenburg lace-look brass filigree, adorned with polymer clay roses and hand-tinted leaves, hang out with more glass pearls and faceted beads.  The four designs were inspired by the four seasons, but other combinations of colors and leaves would look great too.

"Serenity"   This series of pieces are my favorites!  A simple and beautiful design on a lovely filigree, and it's just right for anytime-wear  So many other color ideas are possible ....  

"Tranquility"   A classic series of jewelry with more roses, of course, and pretty brass lace filigree and leaves.  Simple, yet elegant.

"Unity"   Keep your love close with classic rose-covered heart necklaces ... perfect for gifts in any color, for yourself or loved ones!

"Harmony"   Bracelets are always fashionable, and these unique pieces will make any outfit special.  Bracelets are my favorite piece of jewelry!

"Discovery"  Discover brooches and pins ... they're back in style!   Several variations give options to pin one on coats, dresses, sweaters, even purses.  Ivory and cream look so well together, but so would other colors.

"Amity"   What wardrobe is complete without earrings?  Coordinating with the rest of the line, these earrings add the finishing touch ... more earrings to come!

       And that is my new jewelry line, Tre Rose ..
inspired by the three "I Love You" roses that my father gave my mother many years ago.  Design possibilities in this line are limitless with color choices, which will make anyone feel special!  

        I wish to give a big heartfelt "Thank You!" to Brenda Sue Lansdowne of B'Sue Boutiques for teaching this class with patience, integrity, and style, and for freely sharing her knowledge ... this class will always stay with me.  And big hugs to her and my classmates for making this a wonderful journey over these past months!

       Thank you for stopping by my blog and checking out this new line ... please feel free to hop along with the links below and see more gorgeous lines by my fellow jewelry artists!  And stay tuned to my Facebook page for the Tre Rose line to be for sale soon ...

~ Pamela

(and if you've read this far, here's your chance to win a necklace from the "Unity" series (heart necklaces)!  Everyone who makes a comment on this post will be entered for a chance to win ... and if you absolutely can't comment for some reason but want to enter, just message me on Facebook with the secret word "rosecat."   :)  A random winner will be chosen by number generator on March 31st.)

Brenda Sue Lansdowne, B'sue Boutiques     Jewelry Making Outside the Box
Marcia Tuzzolino     Aurora Designs
Jann Tague     Clever Designs by Jann
Judy King     Apt to Wander Studio
Cynthia Wainscott     Exotic Peru
Carole Carlson     Beadsophisticate
Lynn Stinten     Dragonzwench
Marica Zammit     Bead Lovelies
Catherine Shattuck     VRBrose
Michaele Collie     The Vintage Gem
Mary Craig     Jewelry Alchemy
Lee Koopman     Strega Jewelry
Erin Whitacre     Shattered Time Jewelry
Monica Casady     MJCasady Copper Works
Leila West     Leila Nicole Designs
Cindy Peterson     Howling Dog Jewelry
Leila Belcher     Leila Bee Designs
Gloria Allen     Wings and Beads
Pamela Anger     Novegatti Designs     <--- You are here!
Tammy Adams     Paisley Lizard
Lynda O'Mara     LOmara Creative
Elizabeth Hildreth     MadScientistsDesigns
Dana Hickey     Wind Dancer Studios
Janet Calardo     Jan Lea Designs
Maria Clark     Sweet Willow Designs
Lori Beekman     B. Accessorized
Jennifer Kroeger     Relic Charm
Amy Jorgensen     Hoarder's Corner
Ingrid Anderson     Lilis Gems
Louise O'Shields     Desire Divine Jewels
Susan Killam     Killam Creative
Nike Bottalico     Nike Bottalico
Susan Bowerman     Woodside Wireworks
Jan Peters     Stylized Vintage
Mitzie Crider     Needful Luxuries Occasional Blog
Gina Hockett     Freestyle Elements
Linda Anderson     From the Bead Board
Alexandra Sefton     Imaginary Jewelry and Altered Art
Melida Boman     The Journey of Pens and Things
Teresa Shurter     TreeZ's Treasurs
Melissa Latimer     Smithed Up
Nadine Edris     Moondance Jewelry
Lori Meyer     Parisienne Girl
Jennifer Merrill Williams     Artists of All Stripes
Denise Lussier Poirier     Jewelry by Denise
Renee Allen     Small Stuff Design
Autumn Adams     Autumn Dawns
Elizabeth Owens     1996 Shabby Lane
Kat BarronMiller     Midnight Kat Productions Art Jewelry
Sandra Ballard     Mama San's Mojo
Coral Law     ab:coraldesign


  1. Beautiful line of jewelry with a wonderful story behind it. Loved all your info you included and pictures! Great to be part of the challenge with you.

  2. I can recognize your line from a mile away Pam. What a wonderful job you did. Well done!!!

    I think that your necklaces will appeal to many. They're unique but not over the top or too big. They're just the right size and style I think to appeal to a larger audience.

    All the best with your Tre Rose line :-)

  3. I am just awed by your talent and the exquisite designs you come up with. These are some of the most beautiful pieces I have seen anywhere!

  4. Gorgeous! I think some of my pieces would look spectacular with some of yours :D Love these!

  5. I knew your line would be full, lush, true to your design style and perfect for good sales. You did it all, Pam.....great job, A+++++ on all levels. We judges are going to have some headbanging decisions. So many great lines!

  6. I LOVE these Pamela! They are JUST my style. Feminine, delicate, and wonderful!

  7. Beautiful as always, but we expect no less from you!

  8. I knew your line was going to be gorgeous from the first glimpse I had of it. Pamela, you really have a flair. All of these pieces are balanced and beautiful. I enjoyed reading your blog, too. Well done in every way!

  9. A beautiful line you have created. I love the series you have with in the line. your polymer roses are perfection! I am sure this line will be quite the success! Ingrid

  10. These are really beautiful Pamela!!! I love the heart necklaces most of all I think and it is a really cohesive line. Love the sentiment behind it as well! Great Job! Be Blessed

  11. Pamela gorgeous as usual I love your work and your jewelry design. You make lovely polymer clay roses. I can see your design going a lot of different directions. So go for it you have the talent and the skills and thank you for sharing

  12. Gorgeous designs. I enjoyed your blog

  13. Pamela I love this design line. Beautiful work

  14. These are all beautiful! I specialy like the eternity and tranquility lines!

  15. I LOVE you colors and they way you pulled it all together.

  16. This line is fantastic. I love the polymer clay roses and flowers and the assemblage technique. So pretty. Great work. Such a privilege to work with you and the other artists during this challenge. Good luck to you.

  17. I so love all your work Pam but the Tre Roses line is just fantastic~! The polymer roses are splendid and so versatile. Good luck with your line and thank you for being in the BALC where we could all follow you as you and your line grew~! xXx Ne

  18. Exquisite line, lovely colors, cohesive styling - you hit it out of the park!!!! I am inspired by your designs, thank you for sharing! Love it all!!!

  19. Pamela no words can truly describe how beautiful each and every piece is!!!! I love, love love your entire line the roses are priceless and so perfectly made!!!!!!! Wow your dad's love for your mother continues to blossom through you, just beautiful. Give Toby a great big hug and I am beyond honored to have enjoyed this journey with you!!!!!

  20. Pamela, your line is wonderful. Your designs show a true talent for collage work. I love your subtle use of color. Your pieces are just perfect...not too over done and romantic things that can be worn with a variety of outfits. It's cohesive, and professionally presented! I think a logo just for your line would be a great idea! I might be able to help you with that! Your photos are GREAT, also. Congratulations on your Tre Rose line!

  21. Pamela .. Your line is over the top BEAUTIFUL .. which one would I select as my favorite that's hard becasue I love them all .. This class was wonderful, watching everyone grow and design .. Looking forward to seeing more of your beautiful jewelry .. and love how your giving a piece of your jewelry away .. wish I would have thought about doing that .. here's to more jewelry making and on line friendships <3

  22. My goodness-these are lovely! You know I love a good bracelet and yours are fabulous! Harmony doesn't even begin to describe them! Love your layering and use of metals, and let's see lots more in the future!
    Jjan Stylized Vintage

  23. Pamela, you have created a beautiful "Tre Rose" line of jewelry. I love how you named each line of your collection. They are all so pretty and romantic, and your roses are wonderful. Fantastic job! Wishing you much success as you make more creations for your line. So happy I could take the journey with you.

  24. totally beautiful Pam... I love them all

  25. Gorgeous, feminine, and a collection or line of jewelry! You have hit all the marks and more Pamela! I love it! What a journey we have hand, so glad to have been in this class! Well done!

  26. Gorgeousness. The colors you used for the roses are lovely. And each rose is so perfectly made. Beautifully done.

  27. Pamela I just love the delicate romance of your gorgeous line and your petite rose are beautiful. This line will make a huge it with your buyers and should sell well for you. I would be over the moon happy if i one one of these beautiful pieces, I got my fingers crossed.+

  28. Pamela, You have such an ethereal line of jewelry that emphasizes the softness of romance yet the strength of construction so that the wearing is secure and comfortable.I love the delicate color palette and the mixed metals that give a delightful contrast between the flowers and their respective bases. The beads that make up the chains are well coordinated. I really loved each piece.

  29. Gorgeous job, Pamela! I love the story behind your line and how you've executed it. Your roses are gorgeous and I still can't get over that they are handmade. Wowza!


  30. 3rd attempt... love the roses. each comment gets' more pity lol! but I really do admire your work, keep it up

  31. Pamela, your designs are as you say, absolutely elegant!
    Your line is exactly what we were to create, perfect for gifts, weddings and a multitude of other occasions. They're such a part of your heritage & the story behind them is so romantic they're sure to resonate with your clients on every level. I can really see guys relating this to their sweethearts when they buy one of these instead of flowers! What a hit!

  32. What an elegant, beautiful line! So romantic . . .

  33. I am not a rose person but I love your line. You had presented it very well and I love the story behind. What a feminine and elegant line.

  34. Pamela, your line is so very elegant! I know you'll do well and I've really enjoyed sharing this experience with you.

  35. Pretty colors, luv the assemblage and the romance.

  36. Congratulations on a beautifully vintage line! Love the colors and the design and I agree with you, the Serenity grouping is just gorgeous! Well done! it's been great to be in this calss with you and I am hoping we'll have more fun adventures in jewelry making!

  37. Hi Pam :)
    Love the vintage beauty of your line! Also love the idea of being able to mix and match your pieces It BALC was so much fun doing with you and will be so much fun to watch how we evolve and grow in the future. You are such a sweet person, I am so happy to have you as a friend! Congrats again Gram!

  38. Pam--You and Toby did a great job! Tessa gives you a "paws up"! You've really put together a nice cohesive line and I love all the pieces. And, you even named them! That's a lot of roses to make, but it was worth it! I'm sure these will sell well for you, too. Congratulations!

  39. I love every piece! You have a fantastic line, congratulations and best wishes!

  40. I'm in love esp. with the first you showed--the Infinity, with the different colors of metals. And your polymer roses are to die for!!!! I wish you sold them so I could use them in things I want to make! All your series are so lovely and I really like how you place each element. Best of all is the story of your mom and dad and Tre Rose and Novegatti--wonderful name--do you still have 11 cats?!!! :):)